Archadeck franchise recruitment


The home that Lisa and Steve share with their family is on one of the busiest thoroughfares in West Des Moines. But in their newly configured and private backyard, the rest of the world seems light years away.

“We wanted a space where our family could spread out and live, along with an enjoyable place to entertain,” Steve explains.

The couple opted to work with Harold Cross of Archadeck of Central Iowa to complete the transformation. Cross, who normally comes up with the plans for such projects, had a surprise when he met them “Most often our clients have a general view of what they want but aren’t down to specifics. Steve and Lisa, however, were extremely detailed in what they envisioned and already had created plans for the project.”

Their plans for their backyard meshed into an overall design scheme, which created their version of an “outdoor room.”

Cross says he tweaked a few details but primarily worked with the couple’s plans. “The two-level outdoor living space with the pergola and stonework really breaks up the space and gives it energy.” He started working with Steve and Lisa in February, when there was still snow on the ground, and started construction in July. The detailed project came to completion in October.

“With this project, the whole focus of our home moved to the back,” Steve points out. The cedar pergola will be allowed to age naturally to a silvery patina, he says. Just for fun, there’s lighting under the seating, providing soft, indirect light on the deck surface, which glows for evening gatherings.

Another low-maintenance aspect is the stamped and colored concrete on the lower-level patio, an aspect that Archadeck is incorporating into more of its designs and projects.

“We really wanted to avoid having a big open deck space,” Steve says. “With this angled configuration outside, we feel we have added visual appeal and usable space.” Inside, the family has added touches of the Arts and Crafts influence, which they appreciate. Steve laid subtle textured and plain carpet tiles in a checkerboard pattern to give interest, but also practicality, underfoot. To read more, see full article

Without the risk of failure, many people would likey take more chances in an effort to achieve their personal and business goals. However, unfortunately, eliminating the risk of failing is just not possible.  Failure is a natural part of life.  Everyone fails during their life, sometime many times over. 

However, out of failure comes learning.  Out of failure comes personal growth.  Out of failure comes innovation.  A recent study of large company CEO’s revealed that many had gone through bleak, rough patches in their careers. These leaders didn’t see these experiences as “failures”, rather they saw them as opportunities to learn and get better in their lives and business careers. 

Fear of failure can cause dangerous paralysis – it can lead to inaction and a perpetuation of the status quo.  Feal of failure can lead to inaction which will ensure you don’t achieve the change (for the better) in your life and career.  However, as has been said many times, insanity is defined as doing the same thing over and over and expecting different results. 

If there are changes you are considering in your career to reach your goals – go for it.  whether it is a new job or investing in a franchise – make it happen.  What do you have to lose except the status quo?  What do you have to lose except the opportunity to reach your goals!

As the leader of a multi-branded outdoor living franchise company, I have a lot of demands on my time – setting the corporate culture, guiding operations, strategic planning, franchise recruiting, franchise relations, shareholder and lender relations, employee issues, and, of course, responsibility for the financial performance of the overall enterprise – all of these activities require regular attention.  Most days, there are simply far more demands on my time than I have time!

This can be frustrating at times.  I’m a perfectionist and want to do it all. However, as a leader, I am learning to force myself to allocate time to the activities that will grow our company.  This takes discipline and constant evaluation of whether my activities and time are focused on the “right things” that will drive the long-term growth of this organization.  It is simply too easy to get consumed by the daily operational and administrative demands of the business.  However, leadership means responsibility – to franchisees, employees, lenders and shareholders.  Leadership also means being accountable.  

I’m working to be accountable to myself each day in an analysis of how I spent the day – did I focus on the right activities that will drive this organization forward over the next 5-10 years?  While the discipline can be hard, it’s not a difficult process.  Just stop before you leave the office and think about how you spent the last 10-12 hours.  If it was not on the right things, then re-set the priorities for tomorrow!  Every day bring a fresh opportunity to get it right.

It is also an exercise in trusting the people around me.  We are fortunate to have an exceptionally strong leadership team.  I trust the team to accomplish the operational priorities and try to stay out of their way to let them achieve great things.  It is also necessary from time to time to hold them accountable to solve issues and challenges without having them “bubble up” to me.  If too many issues reach me, I’m placing a constraint on the long-term growth and development of the organization and our people.

As you assess where you are in achieving your personal, financial and career goals, I urge you to do the same thing I do everyday – challenge yourself by asking if you have focused every hour of everyday on doing the things that will allow you to reach your goals.  If not, make the changes in your daily routine that will allow you to successfully reach your goals!

Recently, as the president of a multi-branded outdoor living franchise company, I had the pleasure of receiving a call from one of our franchise owners.  The franchisee was asking questions about the mechanics of selling his franchise business.  He had recently been approached by an interested party about selling the company.  This franchise owner had been one of the very early adopters of the brand and business model and had built an extremely successful operation in his local market – one that attracted attention of a potential suitor.  I offered some advice for the upcoming negotiations and my ongoing support then I wished him good luck!

A short time later, I received another call from the franchisee indicating that the buyer and seller had reached agreement regarding a transaction.  As a leader of a franchise company, there is nothing more gratifying than seeing our franchise owners create significant equity value and reap the rewards of their hard work!  After all, it is these life goals – wealth creation, income, debt reduction and control over their lifestyle – that led them to invest and start a franchise business in the first place.  It is wonderful to see our franchisees come full circle and reach the finish line!

According to the International Finance Association, franchised businesses continue to grow at a rapid pace. Over 400,000 franchised businesses now employ nearly 10 million people with a payroll of $230 billion. Every year, thousands of individuals choose to get into business ownership via franchising. A franchise offers a path to be in business for yourself, but not by yourself.

Franchises can be a great path for people seeking to start a business, but wanting use a proven concept that has already been tested. A franchise helps to lower the risk of business ownership as other have developed the system and found out what works and what doesn’t.  If you want to be an entrepreneur and build the business from your own ideas, then start a business yourself. If not, consider finding a franchise that is right for you!  I recently wrote an article in Qualified Remodeler magazine about how to select a franchise opportunity that is right for you.  I invite you to check it out in the attached link.

I was browsing articles on outdoor living and came across an article in MSN‘s real estate section. It focused on the fact that adding a deck to to your home is one of the most cost effective ways to add value to your home.

In Remodeling Magazine’sCost vs. Value Report” for 2007, up to 85% can be recouped compared to 78% for a bathroom and 68% for a family room.

Professional installation for your outdoor living space by a reputable company, such as Archadeck, provides you with the added comfort of proper installation, guaranteed completion and a warranty on workmanship. Having an out space for entertaining friends and family, a deck for cookouts or porch for extending your outdoor usability, always adds value to your home financially and aesthetically.

So the real question is, if you are trying to improve your household- either for the long run or for resale– where do you spend your time at your home?

 

I feel that every once in a while it’s necessary to let the people in internet land really know whats happening at Outdoor Living Brands HQ, here in Richmond Virginia. Getting a feel for the company you are gettting involved with is the key to any good discovery process, and we are no different.

On May 6, the Richmond franchises of Outdoor Lighting Perspectives, Archadeck and Mosquito Squad will host a Grand Opening Event at the company’s headquarters on Emerywood Parkway. The company will present trend information on outdoor living as it relates to outdoor lighting design and installation, the design and build of innovative outdoor rooms and decks and mosquito, flea and tick elimination for outdoor spaces.

The event will serve as a unique networking opportunity for those involved in the outdoor living services industry in the Richmond area. Invitees are encouraged to attend and learn more about the Outdoor Living Brands family of companies and opportunities for building trade alliances.

Comprised of category-leading brands Archadeck, Outdoor Lighting Perspectives and Mosquito Squad, Outdoor Living Brands operates through more than 150 franchise locations worldwide with a dedication to innovation, high quality standards, customized service and gracious outdoor living. The company was founded in late 2008 by the merger of Outdoor Lighting Perspectives and Archadeck. The acquisition of the Mosquito Squad brand soon followed.

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